Kenya has diverse wildlife and spectacular landscapes. The country occupies an area of 580,367 square kilometres, out of which approximately 44,359 square kilometres or 7.5 percent are wildlife conservation areas.

The protected areas embrace various types of ecosystems namely: forests, wetlands, savannah, and mountains, marine, arid and semi-arid. The protected areas comprise 23 terrestrial National Parks, 28 terrestrial National Reserves, 4 marine National Parks, 6 marine National Reserves, and 4 national sanctuaries. Some of the wildlife that can be seen in the National Parks and Reserves are lions, elephants, rhinos, buffaloes, wildebeests, zebras, kudus, elands, gerenuks, hyenas, baboons, Thomson’s and Grant’s gazelles, giraffes, topis, bushbucks, waterbucks, leopards, cheetahs, hippos, crocodiles and more than 1070 species of birds.

Together with safaris, the country’s other major tourist attractions are the coastal beaches. Kenya has 536 kilometres of unspoiled white-sand beaches lined with palm trees and coconut trees. At the coast, holidaymakers can see spectacular marine life while snorkelling, and enjoy water sports such as kitesurfing, windsurfing, dhow sailing, and kayaking.

Mombasa, which is Kenya’s second largest city after Nairobi (the capital city) has a rich cultural and historical background dating as early as the 8th century. Malindi and Lamu are also popular destinations on the coast. Other Kenya tourism products are business travel, eco-tourism, conference tourism, cruise tourism, cultural tourism, mountain climbing/trekking, golfing, and birding, etc.